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The devil is in the details.So why don't you tell us a bit more like, per example, if you already have a
website Iand its current URL) or if you have an urgent deadline...
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Desirable and hyper-connected brands bringing comfort and style to the world.
Alpargatas is a global company founded and headquartered in Brazil for over 115 years, leader in the open footwear segment and owner of iconic brands like Havaianas and Rothy's. The challenge was to translate this centenary identity into a modern digital presence,
that communicated its vision of becoming a global, digital, innovative and sustainable powerhouse. It was necessary to create an experience that connected the brand's heritage with its expansion strategy in more than 130 countries, balancing tradition and innovation in every detail of the interface.
We incorporated visual elements that reflect the lightness and Brazilian spirit of the brand, with high-quality interfaces and animations that communicate the essence of Alpargatas' desirable and hyper-connected brands.
Present in more than 130 countries and with 12 offices around the world, Alpargatas needed a digital platform worthy of its global presence. We developed an experience that faithfully translates the company's values — comfort, style and innovation — ensuring smooth navigation and fast loading on any device, from desktop to mobile.
Alpargatas' strategy is to build a global powerhouse focused on desirable and hyper-connected brands. The website reflects this vision: scalable, modern and prepared to keep up with the company's continuous evolution. With factories in Brazil, ioasys as its digital transformation arm and brands like Havaianas conquering the world, every detail of the platform was designed to communicate this greatness with simplicity and elegance.
A carefully planned mobile experience to reflect the lightness and Brazilian spirit that define Alpargatas. With responsive design and intuitive navigation, the user accesses brands, stories and products with just a few taps. Focus on fast loading, immersive visuals and continuous updates, ensuring the company's digital presence keeps pace with a brand present in more than 130 countries.
Discover the new Alpargatas digital experience — where centenary tradition meets global innovation.